Hands up if you've ever thought that higher karat gold meant superior quality jewellery. Welcome to the club! We've all been there, confidently placing our bets on the wrong horse. But here we are..

In this blog, we delve into understanding the  gold purity and explore its various hues. So, what are you waiting for? Let's jump right in!

Gold Types: 

First things first—let's talk Gold. Pure Gold is 24kt, but it's a tad too delicate for everyday wear. That's why it's often blended with sturdy alloy metals like copper and silver to enhance its durability. Gold, in all its glitzy glory, comes in different purity levels, thanks to the karat system. This system gives us the lowdown on gold purity by measuring the amount of pure gold content per 24 parts in a jewellery piece. Let's understand them in detail. 

Also read: Gold Karat v/s Gold Carat 

24-Karat Gold

24-karat gold is the real deal—it's pure gold, no additives. This pristine purity gives it that iconic bright yellow shine that screams luxury. But here's the catch: all that pure goodness comes at a price.  While it's a hit in the gold bars, coins, and tech scene, it's not the go-to for blinging out your jewellery box. Why? Because it's as soft as a pillow, and nobody wants their bling to be that squishy. Plus, it's pricier than its 22 or 18-karat gold counterparts. But hey, if you're after the purest gold experience, 24-karat is your guy. Just keep an eye on those price tags—they tend to have a mind of their own. Think of it as the James Bond of metals—slick, sophisticated, and just a tad high maintenance.

22-Karat Gold

With 22 parts pure gold and 2 parts other metals like silver, zinc, and nickel, it's 91.67% pure gold. Adding those alloys toughens up the gold, making your jewellery durable and ready for anything. It's a champ when it comes to durability, standing strong against scratches and dings. And the best part? After 24K gold, 22K gold is considered to be the most valuable in the gold market. So, if you're looking for value and durability, 22K gold jewellery is your golden ticket!

18-Karat Gold

With 75% pure gold and 25% other metals like copper, silver, and various alloys, it's a golden recipe for durability and brilliance. This type of gold is your go-to for stone-studded and diamond jewellery, adding that extra sparkle to your bling. And the best part here? It's more budget-friendly compared to its 24K and 22K counterparts. So, if you're looking for that perfect balance of quality and affordability, 18K gold is where it's at!

14-Karat Gold

With 58.5% pure gold and 41.5% alloy, this gold strikes the perfect balance between durability and value. It's sturdy enough to wear all the time, every day, for the rest of your life—making it the most popular choice in engagement rings and wedding bands. So, if you're seeking a ring that's not just beautiful but also sturdy enough to accompany you on life's journey, then 14 Karat gold is your perfect bling!

Did You Know? 

Gold rates are as changeable as the weather, fluctuating daily and varying from one state to another. For instance, the 22 karat gold rates today in Rajasthan may differ from that in Madhya Pradesh. 

Gold Hues

Our inbox is often flooded with queries questioning whether rose gold and white gold are truly gold. Let's clear up the confusion once and for all: 

Next time you're tempted with a 24K white gold or 24K rose gold sparkler, confidently shake your head in no and tell them you know better.

When is The Best Time To Buy Gold? 

Today is the most opportune time to invest in gold from a pragmatic standpoint. Why delay? The 24ct gold price today is ₹65,310 per 10gms, compared to ₹65,050 just yesterday! Prices are unpredictable, so take advantage of the moment now!

And well, there are some cultural and spiritual notes on the auspicious days to buy gold in India and you must be aware of them all! 

Read them here : Auspicious days to buy gold in India

All that glitters is definitely not gold, unless it's stamped with a HallMark! Ensure your bling is legit by opting for jewellery with purity markings. Dive into our collection of gold coins and a dazzling array of gold and gemstone jewellery, all proudly BIS hallmarked and accompanied by a brand authenticity certificate. What's more? Personalize your pieces with your choice of metal colour, karat, and gemstones for a touch of individuality.

Explore now, your perfect gold investment awaits at a scrolling distance!

FAQs

1. Does higher karat gold mean better quality?
Not necessarily. Higher karat gold does not always mean better quality. While a higher karat indicates a greater percentage of gold in the alloy and therefore higher purity, it may not always be the best choice for jewellery pieces due to its softness. 

2. Why do jewellers use alloys in gold?
The addition of alloys enhances the metal's durability, aesthetics, and design flexibility, making it a jeweller's go-to for crafting exquisite pieces. 

3. Which Karat Gold Offers the Best Investment Value?
24-karat gold is typically the preferred choice for investment due to its high purity of 99.99%. However, 18-karat gold is also a good investment option, especially for jewellery, as it strikes a balance between purity and durability.